ALL THINGS SMÁRI
February 27th, 2014
We Hit Gold with SHAPE
We’re excited to share that SHAPE magazine highlighted our yogurt in their February issue!
We’ll admit that it’s especially satisfying to receive praise during the same month as the Olympics. SHAPE‘s editors noticed that our yogurt has the highest protein count around, writing, “Move over, Greek yogurt: There’s a new kid in town.” They point out that Icelandic yogurt “has even more protein per ounce than the Greek varieties (20 grams per serving, compared to 18).”
Those kinds of numbers matter to the magazine’s fitness-conscious readers, particularly during this time of year when many people are working to shed holiday-eating weight (not to mention watching the fittest people on the planet competing in the Olympics). SHAPE magazine is focused on nutrition, fitness, and empowerment of women by encouraging them to have an active lifestyle. In the same issue in which they reviewed our yogurt, they feature 5 Olympic athlete recipes from the chef of the U.S. ski team, which includes kale-almond pesto and roasted red pepper dip.
Thanks for the love, SHAPE!