NEWS

ALL THINGS SMÁRI

December 18th, 2015

Food & Wine Says Give the Gift of Smári!

Food & Wine takes the worry out of host gift giving this year with 13 homerun host gift ideas. We’re especially proud our yogurt made the list!

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August 28th, 2015

Self Magazine: Give Icelandic Yogurt a Try

Yogurt is the ultimate super food (heck, civilizations were built on it). With so many yogurt styles beyond Greek — which do you try?

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August 27th, 2015

Smári Mentioned in The New York Times!

“This is a phenomenal time to be a food entrepreneur,” said Ryan Caldbeck, a co-founder and the chief executive of CircleUp. Apparently, the New Times agrees. Read the full article here.

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June 19th, 2015

How Icelandic Yogurt Ended Up In Nearly Every Whole Foods In America

In May 2011, with little real-world business experience, and nothing more than a traditional recipe for skyr, Smári Ásmundsson decided to start a yogurt company. This is the story of how Smári Organics got into[…]

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