July 11th, 2014

Deviled Eggs Three Ways

Smari Deviled Eggs Three Ways EB

Great for summer picnics, these deviled eggs are simple yet delicious.  You can make them ahead for a hassle-free starter sure to please everyone.                      [...]


July 9th, 2014

The Diet-Free Diet


When Smári asked me to be a contributor for the Blogg, I was thrilled.   I am passionate about healthy living and I look forward to sharing a bit of what I’ve learned throughout my[...]


July 4th, 2014

Yogurt Dips in Red, White, and Blue

Collage photo

Three cool, simple yogurt dips to keep on hand this summer. They’re great for a snack and summer entertaining.   Happy 4th of July!                      [...]


July 2nd, 2014

Gina, Our Social(media)ite

Gina Brodie

Everyone, meet Gina. She runs our social media. Dreaming up contests, blasting out tweets, posting Instagram photos… that’s all her. And when we’re talking to each other on Facebook? She’s the lady behind our logo.[...]



Food and Wine is Obsessed with Us!

Now if this isn’t an honor, we don’t know what is. In the current October issue, Food and Wine Magazine declared Icelandic Yogurt, specifically Smári’s, to be one of their “10 Objects of Obsession." You can read more about their obsession with us here.

We’re Featured in Clean Eating!

This summer, Clean Eating Magazine deemed our Pure flavor a "Foodie Fave." And when someone says we're the new Greek yogurt, we never disagree.  Read more here...

Smári Dishes Icelandic Hot-Spots on Fathom Away

This week Smári shared his favorite spots in Iceland with travel site Fathom Away, so if you’re planning a trip there, check out the article for must-sees from a local. Have no travel plans in your future? Head on over for your daily dose of wanderlust. Sure you’ve seen the Blue Lagoon, but Smári’s photography shows the Iceland that you only see on Game of Thrones.


We’re Now Available at Costco!

This news couldn’t be bigger—literally. 

Costco is now carrying our vanilla yogurt in 16 different locations throughout California. And to make sure that we fit right in, we’re unleashing epically portioned 32 oz. containers for their shelves. That’s one whole quart of thick, delicious yogurt. Think you’re strong enough to stop yourself from eating the whole thing in one sitting? Now you don’t have to be!


The lucky Costco clubs carrying Smári are:


We Hit Gold with SHAPE

We're excited to share that SHAPE magazine highlighted our yogurt in their February issue! We'll admit that it's especially satisfying to receive praise during the same month as the Olympics. SHAPE's editors noticed that our yogurt has the highest protein count around, writing, "Move over, Greek yogurt: There's a new kid in town." They point out that Icelandic yogurt "has even more protein per ounce than the Greek varieties." Thanks...[MORE]

Our 24 oz Containers are Here!


Northern Californians, we've got big containers and we're starting our rollout in your backyard: you can now buy our yogurt in big, strong sizes in stores in NorCal. At 24 ounces and oh-so-thick, well, these new containers of yogurt would surely please any Viking! The first two flavors available in the new hearty size are Pure and vanilla. Journey to your local market to discover our new, strong containers. And why not use our handy [MORE]