Our Blogg


August 26th, 2014

Do You Want to Save Lives Today?

Photo credit Sandeep Patwal

Here at Smári, we’re big animal lovers. You might have figured that out from how we interact with our cows. So when we heard the following story, our hearts immediately shattered.








Next month, Iceland’s last commercial goat farm, Háafell, is being put up for auction and they are sending the Icelandic goats straight to the slaughterhouse. The farm houses about half of the world’s remaining 820 Icelandic goat population—pushing an endangered species that much closer to extinction. And might I add, these goats really are something beautiful.


Photo credit: Sandeep Patwal

Photo credit: Sandeep Patwal

The family who owns the farm is looking to raise money to keep Háafell—and all of the goats on it. You can donate to the cause on IndieGoGo and help save the lives of all these goats.

And if that sob story doesn’t hook you in, they’re giving away some pretty cool swag as incentive. Personally, I think I’m going for the “Totes M’Goats” tote bag or the Icelandic cookies.

Save the goats!


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